What you will do:
- Wholistically understand the product positioning & then research keywords accordingly and implement them effectively
- Execute both on-page and off-page SEO Optimization
- Drive traffic to Website using effective SEO techniques & analyse the quality of traffic
- Generate Backlinks for content
- Should be well versed in SEO tools
- Should have excellent knowledge in Google Analytics. Present Reports & analysis to leadership team.
- Should be able to drive Google Adwords
- Should conduct competitive analysis and content optimisation to improve website ranking on search engines.
- Should collaborate with other professionals, like website team and content writers to make sure their strategies are used effectively
- Should be UpToDate with the latest SEO technologies.
What We Expect:
- We’d love to hear from you if you’re passionate about SEO, possess a creative & Analytical mindset, and have a proven track record in implementing SEO strategies for reputable companies/ products
- Proficiency in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
- Solid understanding of search engine algorithms, ranking factors, and industry best practices.
- Strong analytical skills and the ability to interpret data to drive informed decisions.
- Excellent communication skills, both written and verbal.
- Detail-oriented mindset with the ability to manage multiple projects and priorities effectively.
- Experience with HTML, CSS, and content management systems (CMS) is a plus.
- Google Analytics and Google Ads certifications are a bonus.